Lowongan Digital Marketing CRM - AM - (1704466)-Manulife Financial

    Digital Marketing CRM - AM - (1704466)-Manulife Financial

    Jakarta Raya - Jakarta | Ditayangkan: 26-April-2017 | Tutup pada 25-May-2017

    Manulife is a leading Canada-based financial services group with principal operations in Asia, Canada and the United States. Clients look to Manulife for strong, reliable, trustworthy and forward-thinking solutions for their most significant financial decisions. Our international network of employees, agents and distribution partners offers financial protection and wealth management products and services to millions of clients. We also provide asset management services to institutional customers. Funds under management by Manulife and its subsidiaries were approximately C$637 billion (US$597 billion) as at June 30, 2014. Our group of companies operates as Manulife in Canada and Asia and primarily as John Hancock in the United States. Manulife Financial Corporation trades as 'MFC' on the TSX, NYSE and PSE, and under '945' on the SEHK. Manulife can be found on the Internet at manulife.com

    Are you looking for unlimited opportunities to develop and succeed? With work that challenges and makes a difference, within a flexible and supportive environment, we can help our customers achieve their dreams and aspirations.

    • Contests/promotions/giveaways strategy & development, including legal terms and conditions

    • Develop a customer-centric culture team with a robust documentation and powerful knowledgebase of both foundational and innovative strategies and tactics to drive industry-leading scale.

    • Using workflow tools, manage email production calendar, promotional calendar, editorial calendar (on an interim basis) and social calendar (on an interim basis).

    • Work closely with research and insights partners to define and segment customers across funnel/purchase segments, demographics and psychographics across ESP/CRM, Data Onboarding and Data Management Systems; support business user/administrative side of DMP management and segmentation strategies in collaboration with Technology partner(s).

    • Serve as interim social media lead for purposes of calendar, scheduling and posting/distribution.

    • Support capital budgeting process, including monitoring and controlling of all costs associated with directly owned digital marketing programs and initiatives.

    • Built trust and maintain strong relationships with vendors, publishers and partner agencies.

    • Lead and manage all aspects of owned digital marketing, primarily focused on Lifecycle/Email Marketing, SMS, Partnership/Influencer and Native/Content Marketing.

    • Manage external and/or internal resources to research/develop campaigns, plan media by month/quarter/year and track spend/results relative to performance utilizing tracking and analytics solutions to deliver maximum return.

    • Serve as lead point of contact for digital asset gathering related to owned campaigns

    • Plan, schedule and deploy emails through our email marketing platform, including transactional/trigger/1:1 emails (excluding customer service related); QA email creative to ensure error-free deployment

     
     
    • Bachelor's degree -- Communications, Business/Marketing or Merchandising, or similar related field is preferred.

    • 3+ years of campaign management experience in a combination of brand or brand and agency experience leading digital marketing or ecommerce efforts in high growth environments.

    • Excellent foundational analytics and quantitative skills with ability to synthesize information to related party of partner -- ability to rapidly interpret analytics to business-minded partners is critical for success.

    Manulife Financial's vision is to be the most professional financial services organization in the world, providing strong, reliable, trustworthy and forward-thinking solutions for our clients’ most significant financial decisions.
     
    With vision comes values. These values guide everything we do - from strategic planning to day-to-day decision-making, to the manner in which we treat our customers and other stakeholders. These values are described by the acronym PRIDE:
    • Professionalism
    • Real Value to Our Customers
    • Integrity
    • Demonstrated Financial Strength
    • Employer of Choice
    Professionalism
    We will be recognized as having the highest professional standards. Our employees and agents will possess superior knowledge and skill, for the benefit of our customers.
     
    Real Value to Customers
    We are here to satisfy our customers. By providing the highest quality products, services, advice and sustainable value, we will ensure our customers receive excellent solutions to meet their individual needs.
     
    Integrity
    All of our dealings are characterized by the highest levels of honesty and fairness.
     
    Demonstrated Financial Strength
    Our customers depend on us to be here in the future to meet our financial promises. We earn this faith by maintaining uncompromised claims paying ability, a healthy earnings stream, and superior investment performance results, consistent with a prudent investment management philosophy.
     
    Employer of Choice
    Our employees will determine our future success. In order to attract and retain the best and brightest employees, we will invest in the development of our human resources and reward superior performance.
     

    ALAMAT : Manulife Financial

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